Monthly Archives: December 2018

What Is Social Media Marketing

Social media marketing has greatly changed the manner in which brands used to reach out to their clients. Earlier, companies used to invest a lot of money on salespersons who would go door to door in order to promote their products and brands, but now there are many social media apps that provide one of… Read More »

What Is Social Media Crisis

It is not uncommon for a large company to have to deal with a social media crisis and some handle them better than others.Here we present a number of examples where brands have shot themselves in the foot. In most cases the mistake was completely avoidable, and indeed would have been with a little more… Read More »